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	<title>Josh Mehlman &#187; Vincent Wu</title>
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	<description>Editor, writer and online strategist</description>
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		<title>Busy week</title>
		<link>http://mehlman.info/2009/12/busy-week/</link>
		<comments>http://mehlman.info/2009/12/busy-week/#comments</comments>
		<pubDate>Thu, 03 Dec 2009 00:53:55 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[government]]></category>
		<category><![CDATA[marketroids]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[money]]></category>
		<category><![CDATA[shameless self promotion]]></category>
		<category><![CDATA[Brian Wu]]></category>
		<category><![CDATA[data security]]></category>
		<category><![CDATA[ERP]]></category>
		<category><![CDATA[humility]]></category>
		<category><![CDATA[Incu]]></category>
		<category><![CDATA[Nett]]></category>
		<category><![CDATA[online shopping]]></category>
		<category><![CDATA[parties]]></category>
		<category><![CDATA[state government]]></category>
		<category><![CDATA[tenders]]></category>
		<category><![CDATA[Topshop]]></category>
		<category><![CDATA[Vincent Wu]]></category>
		<category><![CDATA[ZDNet]]></category>

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		<description><![CDATA[Gosh, it&#8217;s been a busy week; been doing so much I&#8217;ve hardly had time to self-promote about it. Outrageous. The last issue of Nett with my mug on the editor&#8217;s...]]></description>
			<content:encoded><![CDATA[<p>Gosh, it&#8217;s been a busy week; been doing so much I&#8217;ve hardly had time to self-promote about it. Outrageous.</p>
<p>The last issue of <em>Nett </em>with my mug on the editor&#8217;s page came out last Friday, including <a href="http://nett.com.au/start-sell-business/start-up/incurable-optimists/11588.html">my interview with twin brothers Brian and Vincent Wu</a>, founders of clothing retailer <a href="http://www.incuclothing.com/">Incu</a>.</p>
<p>The best interviews to do are the ones that defy your expectations. Plenty of small business owners aren&#8217;t shy about telling you how great they are, which gives you plenty of material for the story, but leaves you feeling a bit cheap and dirty at the end of it. Not these guys! You definitely don&#8217;t expect successful fashionistas to be friendly, humble and modest, but Brian and Vincent really are and I&#8217;m sure that has a lot to do with their success.</p>
<p>Over the last year, Incu managed to land a coveted deal: the rights to distribute UK brand Topshop in Australia. Considering how many Australian women buy from Topshop UK online, this is very big. The guys from Incu also told me exclusively about their plans to (finally) open an online store next year, and once again I think they have exactly the right approach.</p>
<p>I&#8217;ve also been doing some exciting news stories for ZDNet on stuff like <a href="http://www.zdnet.com.au/news/communications/soa/CSIRO-issues-telco-tender/0,130061791,339299733,00.htm">telecommunications tenders</a>, <a href="http://www.zdnet.com.au/news/software/soa/NSW-ponders-open-source-SaaS/0,130061733,339299732,00.htm">state government IT policies</a>, <a href="http://www.zdnet.com.au/news/security/soa/Vic-report-exposes-Govt-data-breaches/0,130061744,339299715,00.htm">how bad state governments are at looking after our personal data</a> and <a href="http://www.zdnet.com.au/news/hardware/soa/NSW-govt-in-massive-ERP-consolidation/0,130061702,339299705,00.htm">ERP consolidation projects</a>.</p>
<p>Aside from this, it&#8217;s all been about making clients happy by meeting their insane deadlines, finding somewhere to live and even showing up at the odd IT industry Christmas party. Phew!</p>
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